In the middle of the 50's, one started to add 3 single discs together in one envelope and call them packages. Later, they made special packages with 3 slices in each. The packages usually consist of an outer envelope with a description of the object, a booklet with a description of the pictures and 3 slices in their own envelopes. There are many different styles of packages of packages. You can find more information in general and here on the View-Master Database's website. In the beginning you numbered the packages with a number. Later, one used a book bar and three digits in the numbering. At the end of the 50's, records came for a younger customer group when it released packages with Disney's characters. During the 50s and 60s, the repertoire was expanded with films and TV series. At the end of the 70's, the packages that got a rectangular look changed with a transparent front that contained the discs. In collector circles these are called Blister Pack.
The Fary-tale reelss were pictures of classic fairy tales made for children. The discs came in an envelope and had a book or a sheet of fairy-tale text. Most are created using clay figures, and Sawyers had several talented artists who created the figures and surroundings. Here you can find fairy tales like "Little Red Ridinghood", "Jack and the Beanstalk" and it is not quite politically correct "Little Black Sambo" today. The discs are marked with FT and a number. Ex. FT-1 "Little Red Ridinghood".
The third generation reels were beige and manufactured between 1941 and 1944. The color of this type of disc can also be referred to as 'pale' or 'yellow'. Another name that may occur is 'transition slices'. In fact, there are beige discs with different color changes on the letters and on the back of the discs. The early varieties had a blue back, similar to the back of the Blåring discs. Then came a period of discs with beige front and back. Towards the end, the color of the back was changed to white, gray-white or gray. The same color that would be found on next generation discs. On top of all this, there are further variations. The spotted variant. These blue spots come in different intensities. From very subtle to almost completely blue. At some point in the production period, the handwritten printing type was changed and there are 13 known variants of the letters.
The fourth generation of reels is called 'Handletteredn White'. Although these are called white, they are anything but white at the beginning of production in 1944. There are, gray / white, gray, light brown and brown / red paper variants. The normal whites that are most common were manufactured up to 1946. Like the Beige's, there are speckled variants.
Almost all reels have notches. Some very early blue with the gold center reels do not have it, but most blister and biege 's discs have one. The handlettered white discs one or two notches and all other two notches. The hack was needed for the boards to get the correct placement in the mounting machines during manufacture. The first mounting machines used to be a notch to hold the discs in place while the latter used two. The gray handwritten white discs above have 2 notches. If they have a text with "Pat applied" under the central hole, this indicates that it is an early variant.
The fifth and last generation of reels have a normal font and are white. The production of these was started in 1946 and was still manufactured. The text is written with normal typeface and not hand-lettered as the previous discs. In addition, all text is linear rather than the concentric style used previously. At the end of the 40's, scene numbers, 7 scenes per disc, were introduced. Even when production was widened to Europe (Belgium 1953), the appearance of the discs did not change. Only the rows to the left of the center hole were changed. There are 47 different variations of the text on these discs. Everyone has some kind of 'Sawyer's Inc', 'Portland Oregon' written and most with 'Made in U.S.'. These lines were replaced by 'VIEW-MASTER REEL, Made in Belgium'.
The only discs that differ from the American, Belgian and French discs are those produced in Australia. All reels from Australia have two lines of text left, right and under the center hole. On the left is the text 'VIEW-MASTER, REEL Made in Australia'. On the right side are 'SAWYER'S (INC), AUSTRALIA pty. limited 'and at the bottom' Copyright, Reserved '. None of the Australian reels lack copyright years. In addition, the Australian factory also issued reels made for the 3-reels packages. As t.e.x disc # A6552 Scenic Niagara Falls, Ontario, Canada, was released as a single reel and from the beginning was the second wheel from the # A655 Scenic Niagara Falls 3 disc series produced by the American factory.